Content, content, content – everyone wants it, no one can get enough of it, yet skilled content marketing writers are few and far between.
Content marketing is not just writing blogs or white papers – it’s knowing how to craft a persuasive message while also understanding the power of keywords, and how to integrate them into a compelling story.
Content use cases include:
- Lead Generation
- SEO
- PR
- Web Content
- Blogs
- White Papers
- E-Books
My clients rely on me to create compelling content for their businesses – whether it’s an inn looking to boost traffic from seasonal keywords, or a tech account that wants to repurpose webinar content to amp up SEO around key phrases important to their business.
Case Studies
Snowvillage Inn’s blog serves to increase visitation to their site. They’ve invested in a regular schedule of blogs written to take advantage of travel trends, seasonal stories and itineraries that suit their location.
LeanTaaS
LeanTaaS provides AI technology for healthcare. Their lead generation efforts focus on blogging that contain well-researched keywords related to their solutions. It’s also used to drive attendance at their twice yearly conferences.